Design: all the trends a sex toy on the living room shelf?Yes, but design!

"Too classy your juice!"Where did you buy it ?"In her kitchen, Aurélie smiles with all her teeth:" I bought it from you sir." " Where ?Asked her friend."You sir, a concept store of naughty luxury products.Because you see, this Citron press is also an anal plug!»Shocking?

Aurélie, did not buy this accessory for a sexual purpose."I found this very beautiful, very design blown glass object.I use it as a ledron press but this trompe-l'oeil effect makes me laugh, just like the idea of knowing that he can give a completely different pleasure, "she explains with malice.

This is all the stake of erotic objects in 2022. Now, we appreciate their diverted function and their aesthetics.A ride-off started just over ten years ago when they come out of the world of sex shops, judged socially vulgar, to integrate Luxurious and Lifestyle concept.

This social and artistic repositioning of the erotic toy is even the subject of university research.In 2010, Claire Azéma, lecturer in applied arts at Bordeaux 3 university devoted to him, with Stéphanie Cardoso and Marc Monjou, a long study, "emergences of design and semantic complexity of sex toys", where we canRead that "the phallus has become a hypertechnological artifact or an object dressed in iconography resulting from a bestiary, ousted the pornographic register and benefits from a playful and refined appearance".

This paradigm shift, the American Ti Chang, a graduate designer of the Royal College of Art and CO founder of the Crave brand, assumes it as an activist:

And this all -out democratization naturally leads to a new positioning.Exit the giant giant sex but also the corisk in the ears of rabbit ... In a revaluation effect which includes both its function, its appearance and its intellectual dimension, the erotic toy has migrated from the closed drawer of the bedroomThe exhibition shelf of the show.

"Sex is the last unexplored border in terms of design, the only sector where you can create products as sharp as in the luxury world.The challenge is very exciting because each body is different, "said London designer Duncan Turner, whose creations combine artificial intelligence, soft forms and materials reproducing the feeling of the epidermis.

French know-how

Products that have become "decorative objects in the same way as a beautiful vase, a beautiful sculpture or a jewel," says photographer Gabrielle, co -founder with her husband of the concept store you sir, offering luxurious erotic objects, all made byPlate creators."There are passionate craftsmen in our country who have developed real know-how to reinvent the universe of pleasure by creating pieces that reflect French excellence and passion," she adds.

In addition to the famous "Anal-Anal Plug Press", cited above, in solid glass carved by hand by Tipii Workshop (145 €), whose "conical shape facilitates an easy and gentle insertion, and which can be plunged a fewminutes in hot water for an ardent effect, or placed for a few moments in the freezer for a more biting feel, "we read on the website, we will appreciate the aesthetics of the Dildo vase, placed on its concrete base.

In hand blown glass by Thomas Ségaud in his Parisian art workshop, the object is sold in a luxurious black box (€ 280), and separates from its base to become a dildo in a jiffy.The shop also offers beautiful books, toys with gold sequins, #Pornfood plates in Limoges porcelain, or punishment notebooks and sweet words of a small Rouen stationery ...

The Apple of the Sex toys

These high -end erotic accessories are far from exceptions.Competition has become tough in the sector.Considered the “Apple des Sex-Toys”, the Lelo brand also has an impressive catalog of beautifully made articles with small colorful and fun high-tech objects, but also real works of art-to practice or not- for collectors.Like Inez, Phallus sculpted to target the G -dot in 24 -carat gold version and which costs the trifle of € 15,000.But design and style are not everything.

Robotics also gain ground.In 2019, the Lora Dicarlo brand won a Robotics Innovation Award with the prestigious technological living room with its sex toy with microrobotic technology that imitates human movements.Visually, these inventions can be confused with pens or a lipstick and recharge through a simple USB port.

Guess what am I used to?

Range, high-tech and degenerated objects.It is time to eliminate any sexual reference so that the object is both beautiful and functional.In the wake of the big names of design like Tom Dixon or Matali Crosst who already imagined in 2008 the "8th Heaven", a "love toy" with rounded, colorful, feminine and contemporary shapes.In 2022, it was the race for "guess, little rascal, what I am and what I use".

Thus this lamp signed Matteo Cibic, which hides in its foot a sex toy, or even the biirrd brand which mixes a clitoral stimulator with a lamp to place it on its bedside table.The Spanish Discoh design studio, for its part, imagined sex toy aloe with graceful shapes inspired by the Aloe Vera plant.Impossible, at first glance, to guess its function.No wonder either the success on the social networks of the famous "jewel" Vesper, an elegant vibrator-pendant, available in silver plated, pink or 24 carat gold.

Among the somewhat crazy "Joujous", we can also cite the "GrandFathers Clock", which we go up with a small key and which recalls the apparent mechanism of Swiss clocks, signed by designer Bastiaan Buijs.With its aesthetics of the most beautiful effect, it is intended to be exposed proudly and not hidden behind the pillow, a way for its creator to eradicate any feeling of shame and "normalizing by beauty".

And then, the sex toy is not a case of women, point the 3D family, of the Japanese brand Tenga with its male "masturbators" presented in the form of minimalist geometric sculptures that can be posed or seenNor known next to TV.Of great efficiency in view of the hundreds of thousands of copies already sold.